On April 22nd this year, as on that day every year, we celebrate Earth Day and spend some time reflecting on our impact on the planet and work on integrating earth friendly practices into our daily routines.
For groups who need to raise money in the Spring, (and what group doesn't?) Earth Day provides a fantastic opportunity to promote one of the newest and most exciting areas of brochure based fundraising: Green Fundraising.
Green Fundraising is as simple as it is effective. Groups decide which of a number of all natural, organic, or earth friendly fundraising product lines they want to sell, order some free brochures, and then go sell.
What makes green fundraising such a popular choice is that the products can help people to make a difference for the planet. Take for example one of the most popular green fundraising products, reusable shopping bags. Reusable bags can help each person who buys and uses one reduce their plastic bag waste by 500 bags every year.
Another very green fundraiser that is gaining in popularity is the vegetable garden fundraiser. With this fundraiser, group members sell kits that allow customers to plant and grow their very own delicious and nutritious vegetables.
So as everyone recognizes Earth Day, use the time and the fact that the environment is more in your customers minds to offer them earth friendly products. Show them that an individual can make a difference for the environment and that your group is doing everything possible to help that movement.
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Jordan Gottlieb is the author of this article.
Learn more about Green Fundraising.
Learn more about Earth Day Fundraising.
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